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MGS Connect

Aggregating key leads alongside customer history data to deliver a robust single customer view

MGS Connect is the vital link that gathers third-party data sources, which are then analyzed, curated, and prepared for use across various MGS applications to enhance your business performance. By facilitating the aggregation of key events alongside historical data, Connect delivers a robust, single customer view. This integrated approach ensures a comprehensive understanding of your customers and offers connected solutions across the full customer lifecycle. MGS Connect works in three simple phases to produce results.

Team Working in Glass Partitioned Office

Lead Aggregation Sources

We collate your data from all your lead aggregation sources to create a user friendly display to boost your performance. 

We take data from all of these sources so you can analyse the entire picture and make informed decisions: 

  • Website 

  • LMS 

  • Finance Renewal 

  • Shows & Events

  • 3rd Party Leads

  • Campaigns 

  • DMS

  • Dealer Website 

  • Data Lake

  • Microsites 

  • CMS

  • OEM Website 

Data on a Touch Pad

Single Customer View

Once we have compiled your data, you receive a single customer view that will give you the power to make informed decisions. 

Experience a new level of clarity to guide your thinking with this range of beneficial views: 

  • Visibility of Lead Enquiries 

  • Matched Customer History

  • Complete Marketing History

  • Link to Aftersales Events 

  • Holistic View of Customer Engagement

  • Prioritisation of Leads

  • Fast, Quality Response to Leads 

New Car Keys

Customer Outcomes

MGS Connect will result in these benefits for you and your customers

Quality Conversations

Increased Customer Satisfaction

Personalised & Relevant Communications

Highly Effective Lead Management

Facilitates 'Nudge' to purchase

Drive Sales, Conversion & Retention

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